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Street Fight Daily: Desktop Local Search Drops, Print YP Death Watch
A roundup of today’s big stories in hyperlocal content, commerce, and technology. Search On Smartphones Up 26 Percent, On Tablets Up 19 Percent In 2012 (Search Engine Land) The total number of U.S....
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Street Fight Daily: ZocDoc Opens $55M In Debt, Centro Expands To Mobile
A roundup of today’s big stories in hyperlocal content, commerce, and technology Doctor Appointment Booking Site ZocDoc Opens Up $55 Million in New Convertible Debt (GigaOm) New York-based ZocDoc, a...
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As Programmatic Buying Gains Steam, Centro Snaps Up SiteScout for $40 Million
Centro, an ad tech company that develops media management software for advertisers, announced yesterday that it has acquired SiteScout, a self-serve advertising platform, for nearly $40 million in cash...
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New Hires and Openings at Ballantine Digital, Linkdex, Centro, and Time Warner
Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for...
View ArticleClik here to view.
Centro Launches Programmatic DSP to Put Mobile and Desktop Inventory in One...
The mobile ad tech sector has grown up largely independent from its desktop counterpart, but the two sides may soon come together. At least, Centro thinks so. The veteran media management firm has...
View ArticleClik here to view.
Street Fight Daily: Handy Eyes Homejoy, Amazon Delivers From Local Stores
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Handy in Talks to Acquire Homejoy as Home Service Startups Consolidate (TechCrunch) As more startups...
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6 Ways SMBs Can Take Better Advantage of Programmatic Ad Buying
07 Automated advertising solutions that simplify media buying seem like they would be right up the small business owner’s alley, however it’s still much more common for national marketers to utilize...
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Frankly Launches Audience Targeting Platform for Local Sales Teams
Local media companies — including newspaper, television, and radio publishers — are getting a new way to scale their digital campaigns and more precisely target audience segments this morning, as the...
View ArticleClik here to view.
At Mobile Innovation Summit a Focus on Customer Experience and Paths to Purchase
Total digital commerce has more than doubled in the last five years, it shows no signs of stopping, and brands must address customer experience on mobile if they intend to grow in coming years. That...
View ArticleClik here to view.
Centro Teams with CannaVu to Bring Geo-Targeting to Cannabis and Normalize...
Centro develops enterprise-class software for digital advertising organizations. CannaVu operates an ad exchange for cannabis and CBD marketers. Together, these two companies are working to change the...
View ArticleClik here to view.
Street Fight Daily: Desktop Local Search Drops, Print YP Death Watch
A roundup of today’s big stories in hyperlocal content, commerce, and technology. Search On Smartphones Up 26 Percent, On Tablets Up 19 Percent In 2012 (Search Engine Land) The total number of U.S....
View ArticleClik here to view.
Street Fight Daily: ZocDoc Opens $55M In Debt, Centro Expands To Mobile
A roundup of today’s big stories in hyperlocal content, commerce, and technology Doctor Appointment Booking Site ZocDoc Opens Up $55 Million in New Convertible Debt (GigaOm) New York-based ZocDoc, a...
View ArticleClik here to view.
As Programmatic Buying Gains Steam, Centro Snaps Up SiteScout for $40 Million
Centro, an ad tech company that develops media management software for advertisers, announced yesterday that it has acquired SiteScout, a self-serve advertising platform, for nearly $40 million in cash...
View ArticleClik here to view.
New Hires and Openings at Ballantine Digital, Linkdex, Centro, and Time Warner
Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. (Plus, scroll down for...
View ArticleClik here to view.
Centro Launches Programmatic DSP to Put Mobile and Desktop Inventory in One...
The mobile ad tech sector has grown up largely independent from its desktop counterpart, but the two sides may soon come together. At least, Centro thinks so. The veteran media management firm has...
View ArticleClik here to view.
Street Fight Daily: Handy Eyes Homejoy, Amazon Delivers From Local Stores
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Handy in Talks to Acquire Homejoy as Home Service Startups Consolidate (TechCrunch) As more startups...
View ArticleClik here to view.
6 Ways SMBs Can Take Better Advantage of Programmatic Ad Buying
07 Automated advertising solutions that simplify media buying seem like they would be right up the small business owner’s alley, however it’s still much more common for national marketers to utilize...
View ArticleClik here to view.
Frankly Launches Audience Targeting Platform for Local Sales Teams
Local media companies — including newspaper, television, and radio publishers — are getting a new way to scale their digital campaigns and more precisely target audience segments this morning, as the...
View ArticleClik here to view.
At Mobile Innovation Summit a Focus on Customer Experience and Paths to Purchase
Total digital commerce has more than doubled in the last five years, it shows no signs of stopping, and brands must address customer experience on mobile if they intend to grow in coming years. That...
View ArticleClik here to view.
Centro Teams with CannaVu to Bring Geo-Targeting to Cannabis and Normalize...
Centro develops enterprise-class software for digital advertising organizations. CannaVu operates an ad exchange for cannabis and CBD marketers. Together, these two companies are working to change the...
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